Is It Time to Update Your Home Care Website?
We all know online marketing matters. The Internet isn’t going away anytime soon, so for your business, having a user friendly home care website is absolutely necessary to connect and engage with your potential clients and caregivers. Of course, what’s the biggest online advertisement for your marketing efforts? Your website. But how can you know when it’s time to redesign your website? Let’s take a look at how to tell if it’s time for a website update.
Search Engine Optimization – Why it Matters for Home Care Marketing
Search engine optimization. You’ve probably heard those words thrown around a time or two. But what exactly does it mean, and why should it even matter for your home care business? SEO—or search engine optimization—is actually a huge component of any website, including your own.
How to Integrate Social Media into Your Home Care Marketing Strategy
As a home care organization, it's likely that you are constantly looking for more clients and more qualified caregivers for your team. Your marketing strategy should reflect those goals. But you may have wondered, "How [...]
7 SEO Tips for Growing Your Home Care Business
Being easily accessible is not only an essential aspect of your home care business, it's also a needed part of your online presence. Potential patients are looking for reliable and trustworthy home-care providers. The best [...]
What I Learned From 1,000 Home Care Sales Interviews
Written and contributed by Michael Giudicissi, CEO, Power Shot Training, Inc Forgive me if the number is incorrect. 1000…. Perhaps it is 874, or maybe even 1157……but 1000 is close enough to the real number to create [...]