Sales & Marketing

//Sales & Marketing

From Trailing to Triumphant: How to Improve Your Client Experience

2017-10-13T16:56:35+00:00 April 10th, 2017|Categories: Sales & Marketing|Tags: , , , , , , , |

Where on the improvement path would you place your process for ensuring excellent client experiences? Cutting edge or edge of extinction? Somewhere in there? Research from Forrester indicates just how important staying on top of CX (client/customer experience) is. Nearly 3 in 4 (72%) of businesses say that improving the customer experience is a top [...]

Is Customer Service Ruining Your Home Care Brand?

2017-10-13T16:56:35+00:00 March 9th, 2017|Categories: Online Reputation, Sales & Marketing|Tags: , , , , , , , , |

Everybody knows the importance of great customer service. Companies that continually strive to go above and beyond in their customer service efforts – Southwest Airlines, Amazon, Apple, Trader Joe’s – are continually rewarded with happy, satisfied customers. And, as we all know, happy, satisfied customers are the best way to create long-lasting relationships and company [...]

7 Goals for a Great Home Care Website

2017-10-13T16:56:36+00:00 August 14th, 2016|Categories: Sales & Marketing, Website Design|Tags: , |

Before we get started, let’s define what a great home care website is – and what it is not. A great home care website is not the one with the latest techno-gadgets. It’s not the one with the coolest pictures, the best animation or the most engaging copy. And it’s not the one that won [...]

Is Your Home Care Website a Customer Service Fail?

2017-10-13T16:56:36+00:00 August 4th, 2016|Categories: Sales & Marketing|Tags: , , |

Imagine this scenario: You have run an advertisement and it has generated a spike in inbound phone calls to your customer service team. You are happy...that is until you realize when potential customers call in, the employees answering the phones know next to nothing about your business, seem confused, and at times they are rude [...]

Connecting with the Community: How to Network with Home Care Referral Sources

2017-10-13T16:56:37+00:00 July 1st, 2016|Categories: Sales & Marketing|Tags: , , , |

Growing your home care agency can be challenging as you compete with other area companies, manage daily operations, and network for every referral. Especially if you have a new business, finding new clients can feel like hitting a brick wall. The good news is that as the Baby Boomer generation ages, there will be more [...]

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